Ralph Pinskey offers readers a crash course on how to get the attention they need. This book reveals the insider secrets learned from years of experience and ho
The advent of user-generated internet content has made it possible for anyone to have his or her voice heard, but it has also made it more difficult to stand ou
Increasing the chances of a website's success by boosting its ability to entice surfers to stop at the site, absorb what it offers, and return at a later date,
Provides entrepreneurs, small business owners, corporate marketing managers, and consultants with tools and information on proven techniques such as using e-mai
Filled with the latest information on Facebook, LinkedIn, YouTube, and other key social-media sites, this all-purpose guide provides specific strategies and tac