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Language: en
Pages: 268
Pages: 268
Type: BOOK - Published: 2013-02-26 - Publisher: Springer Science & Business Media
Sweeping transformation of brands has led to a warranted need to conquer space for brand performances. Branded spaces emplace agents like consumers or other sta
Language: en
Pages: 239
Pages: 239
Type: BOOK - Published: 2013 - Publisher: Die Gestalten Verlag
Brand Spaces shows how trailblazers are creating branded worlds, event locations, flagship stores, and pop-up shops to continually surprise and inspire their ta
Language: en
Pages: 416
Pages: 416
Type: BOOK - Published: 2016-08-15 - Publisher: IGI Global
Drawing the attention of tourists to different destinations around the world assists in the overall economic health of the targeted region by increasing revenue
Language: en
Pages: 290
Pages: 290
Type: BOOK - Published: 2012-11-20 - Publisher: Springer
This third annual volume of the International Place Branding Yearbook looks at the case for applying brand and marketing strategies to the economic, social, pol
Language: en
Pages: 305
Pages: 305
Type: BOOK - Published: 2015-02-12 - Publisher: Bloomsbury Publishing USA
Overzicht in woord en beeld dat laat zien hoe architecten en winkelontwerpers 47 gerenommerde merken van over de hele wereld in de winkel tentoon stellen.
