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Citizen Coke: The Making of Coca-Cola Capitalism
Language: en
Pages: 455
Authors: Bartow J. Elmore
Categories: Business & Economics
Type: BOOK - Published: 2014-11-03 - Publisher: W. W. Norton & Company

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"Citizen Coke demostrate[s] a complete lack of understanding about…the Coca-Cola system—past and present." —Ted Ryan, the Coca-Cola Company By examining �
Citizen Coke
Language: en
Pages: 0
Authors: Bartow J Elmore
Categories: Business & Economics
Type: BOOK - Published: 2016-12-06 - Publisher: National Geographic Books

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"Citizen Coke demostrate[s] a complete lack of understanding about…the Coca-Cola system—past and present." —Ted Ryan, the Coca-Cola Company By examining �
Citizen Coke
Language: en
Pages: 416
Authors: Bartow J. Elmore
Categories: Business & Economics
Type: BOOK - Published: 2014-11-03 - Publisher: W. W. Norton

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Presents a history of the Coca-Cola Company, outlining the company's strategies for production, cost control, and franchising while citing its role in resource
Seed Money: Monsanto's Past and Our Food Future
Language: en
Pages: 400
Authors: Bartow J. Elmore
Categories: Business & Economics
Type: BOOK - Published: 2021-10-12 - Publisher: W. W. Norton & Company

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An authoritative and eye-opening history that examines how Monsanto came to have outsized influence over our food system. Monsanto, a St. Louis chemical firm th
Inside Coca-Cola
Language: en
Pages: 271
Authors: Neville Isdell
Categories: Business & Economics
Type: BOOK - Published: 2011-10-25 - Publisher: Macmillan + ORM

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The first book by a Coca-Cola CEO tells the remarkable story of the company's revival Neville Isdell was a key player at Coca-Cola for more than 30 years, retir