Diverse in economic development, political and mass media systems, the countries in Southeast Asia cast a unique light on the parallels between development-cum-
What is public relations? What do public relations professionals do? And what are the theoretical underpinnings that drive the discipline? This handbook provide
While public relations offers numerous assets for organization-stakeholder relationship building and for ethical corporate social responsibility and sustainabil
This handbook is a resource for students, faculty, and researchers who are focused on understanding the role communication plays in the formation and execution
As media continues to evolve, social media has become even more integral to public relations activities, presenting new opportunities and challenges for practit