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Ethical Practice of Social Media in Public Relations
Language: en
Pages: 278

Ethical Practice of Social Media in Public Relations

Authors: Marcia W. DiStaso
Categories: Social Science
Type: BOOK - Published: 2014-06-27 - Publisher: Routledge

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Given the high rate of social media use by the public, organizations are compelled to engage with key audiences through these outlets. Social media engagement r
Social Media and Public Relations
Language: en
Pages: 177

Social Media and Public Relations

Authors: Deirdre Breakenridge
Categories: Business & Economics
Type: BOOK - Published: 2012 - Publisher: Pearson Education

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This title, by social marketing pioneer Deirdre Breakenridge, teaches and demonstrates the eight new skills and mindsets PR/marketing pros need to build brands
Social Media Communication
Language: en
Pages: 443

Social Media Communication

Authors: Jeremy Harris Lipschultz
Categories: Language Arts & Disciplines
Type: BOOK - Published: 2023-07-18 - Publisher: Taylor & Francis

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This updated fourth edition presents a wide-scale, interdisciplinary guide to social media communication. Examining platforms like Facebook, Instagram, Snapchat
Ethics in Public Relations
Language: en
Pages: 257

Ethics in Public Relations

Authors: Kathy Fitzpatrick
Categories: Language Arts & Disciplines
Type: BOOK - Published: 2006-05-03 - Publisher: SAGE

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"This is an intelligent book about serious issues in public relations: accountability, responsibility, transparency, loyalty, truthtelling, and fairness. It sho
Ethics in Public Relations
Language: en
Pages: 209

Ethics in Public Relations

Authors: Patricia J Parsons
Categories: Business & Economics
Type: BOOK - Published: 2008-11-03 - Publisher: Kogan Page Publishers

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Ethical practice in any professional discipline is guided by age-old philosophical perspectives, but its modern parameters are continually evolving. Ongoing dev

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