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Language: en
Pages: 491
Pages: 491
Type: BOOK - Published: 2013-09-30 - Publisher: Edward Elgar Publishing
This illuminating Handbook presents the state of the art in the scientific field of experience economy studies. It offers a rich and varied collection of contri
Language: en
Pages: 407
Pages: 407
Type: BOOK - Published: 2021-12-03 - Publisher: IGI Global
Tourism is facing a new paradigm that has been brought on by the introduction of experiences in the development, management, and promotion of tourism. Associati
Language: en
Pages: 392
Pages: 392
Type: BOOK - Published: 2011 - Publisher: Harvard Business Press
With this fully updated edition of the book, Pine and Gilmore make an even stronger case that experience is the missing link between a company and its potential
Language: en
Pages: 276
Pages: 276
Type: BOOK - Published: 1999 - Publisher: Harvard Business Press
This text seeks to raise the curtain on competitive pricing strategies and asserts that businesses often miss their best opportunity for providing consumers wit
Language: en
Pages: 437
Pages: 437
Type: BOOK - Published: 2019-12-10 - Publisher: Harvard Business Press
Time is limited. Attention is scarce. Are you engaging your customers? Apple Stores, Disney, LEGO, Starbucks. Do these names conjure up images of mere goods and
