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Today's customers are a hard bunch to crack. Time-strapped, screen-addicted, value-savvy, and socially engaged, their expectations are tougher than ever for a b
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This revised and updated edition of Nesheim's underground Silicon Valley bestseller incorporates twenty-three case studies of successful start-ups, including ta
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This book is written primarily for people who are creating the future high-tech world by designing, building, and marketing innovative products. More specifical
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