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Language: en
Pages: 301
Pages: 301
Type: BOOK - Published: 2018-08-15 - Publisher: Radius Book Group
Lewis makes a compelling argument that businesses must look beyond their own internal view of how something is sold, to the external reality of how customers ac
Language: en
Pages: 316
Pages: 316
Type: BOOK - Published: 2004 - Publisher: Paramount Market Publishing
Pam Danziger has just updated her bestseller, including several new categories. Since apparel is now more often a discretionary purchase than a necessity, she h
Language: en
Pages: 208
Pages: 208
Type: BOOK - Published: 2000-01-07 - Publisher: Basic Books
Selling can be a science as well as an art, and offering the right product at the right price is only the starting point. The authors explore the thought proces
Language: en
Pages: 209
Pages: 209
Type: BOOK - Published: 2015-05-15 - Publisher: Springer
Full of practical diagrams and maps, as well as international case studies, this book offers a unique and extensively-tested 'GO-STOP Signal Framework', which a
Language: en
Pages: 180
Pages: 180
Type: BOOK - Published: 2009-08 - Publisher:
How the Brain Goes Through Decision-Making: Do you often wonder what your customer is thinking? Don't leave the thought process to chance and let that customer
