This book is about humanizing business. In contrast to the mainstream modern management and leadership literature, this book provides distinctly humane perspect
The quest to establish an effective regulatory mechanism to ensure that corporations comply with human rights responsibilities has gained momentum in the last d
If you want to move products, you need to move people. And if you want to move people, you need to move minds. This is what modern B2B marketing is all about. I
This book highlights the relevance of the grand traditions of the humanities as an untapped resource for business-world problems. In a time where the humanities
"Knowing the tools of social media is a must for successful marketing these days, but the real promise of social media is the way it can teach us a whole new wa