Global Pharmaceutical Marketing

Global Pharmaceutical Marketing
Author :
Publisher :
Total Pages : 0
Release :
ISBN-10 : 0853697175
ISBN-13 : 9780853697176
Rating : 4/5 (176 Downloads)

Book Synopsis Global Pharmaceutical Marketing by : Judith Grice

Download or read book Global Pharmaceutical Marketing written by Judith Grice and published by . This book was released on 2008 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: Worldwide, there are varying Codes of Practice/Conduct for the pharmaceutical industry that ensure the industry self-regulates to promote the appropriate use of medicines by operating in a professional, ethical and transparent manner and ensuring high standards. The aim of this book is to aid the understanding of the many pharmaceutical Codes of Practice/Conduct throughout the world. It contains an overview of the guidelines for the promotion of pharmaceutical products in all geographical areas. Each section includes a "general overview" providing a discussion on that particular Code of Practice and differences/similarities with other countries


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