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Language: en
Pages: 482
Pages: 482
Type: BOOK - Published: 2019-04-01 - Publisher: Walter de Gruyter GmbH & Co KG
Over the last two decades, public diplomacy has become a central area of research within Cold War studies. Yet, this field has been dominated by studies of the
Language: en
Pages: 688
Pages: 688
Type: BOOK - Published: 2015-11-03 - Publisher: Springer
Mobile Persuasion Design presents ten conceptual design projects (or ‘Machines’) for new mobile application's (smartphone or tablet with Web portals) that c
Language: en
Pages: 311
Pages: 311
Type: BOOK - Published: 2003-01-04 - Publisher: Elsevier
Can computers change what you think and do? Can they motivate you to stop smoking, persuade you to buy insurance, or convince you to join the Army? "Yes, they c
Language: en
Pages: 294
Pages: 294
Type: BOOK - Published: 2006-01-23 - Publisher: John Wiley & Sons
"An engaging, highly readable survey of the sophisticated methods of persuasion we encounter in various situations. From television to telemarketing and from se
Language: en
Pages: 337
Pages: 337
Type: BOOK - Published: 2008-06-11 - Publisher: AMACOM
Through his Persuasion Institute, Kurt Mortensen has sought out and studied the Persuasion IQ (PQ) of the world’s top influencers. Now, in this game-changing
