What influences your partners' attitudes toward your alliance? What factors allow them to act on non-cooperative impulses? How can you structure your alliance t
This book takes readers across the different stages of an alliance lifecycle and, through practical incidents, discusses and debates on the decisions to be take
Covers research on strategic alliances, and serves to lay out a research agenda on collaborative strategy and alliance management. This book covers the theoreti
This open access book presents a unique collection of practical examples from the field of pharma business management and research. It covers a wide range of to
Paul Vlaar s book very creatively combines three rich streams of research dealing with economic exchanges; and, in doing so, provides readers with new and impor