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Point of Purchase
Language: en
Pages: 346
Authors: Sharon Zukin
Categories: Social Science
Type: BOOK - Published: 2018-10-24 - Publisher: Routledge

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This accessible, smart, and expansive book on shopping's impact on American life is in part historical, stretching back to the mid-19th century, yet also has a
Point of Purchase
Language: en
Pages: 260
Authors: Marta Serrats
Categories: Design
Type: BOOK - Published: 2006-08-01 - Publisher: Harper Collins

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Imaginative and inspirational, Point of Purchase is an essential resource for creating striking and innovative exhibition and store displays. This book showcase
The Power of Point-of-Purchase Advertising
Language: en
Pages: 252
Authors: Robert Liljenwall
Categories: Business & Economics
Type: BOOK - Published: 2004-03 - Publisher: Point-of-Purchase Advertising Intl

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Shopper Marketing
Language: en
Pages: 295
Authors: Markus Ståhlberg
Categories: Business & Economics
Type: BOOK - Published: 2012-02-03 - Publisher: Kogan Page Publishers

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Shopper Marketing details how marketers can influence the buying decision in-store. The 35 contributors from top companies around the world have packed the book
Point of Purchase
Language: en
Pages: 336
Authors: Sharon Zukin
Categories: Social Science
Type: BOOK - Published: 2018-10-24 - Publisher: Routledge

DOWNLOAD EBOOK

This accessible, smart, and expansive book on shopping's impact on American life is in part historical, stretching back to the mid-19th century, yet also has a