Globalization and Strategic Alliances
Author | : Tae Hoon Oum |
Publisher | : Emerald Group Publishing |
Total Pages | : 229 |
Release | : 2000 |
ISBN-10 | : 0080435963 |
ISBN-13 | : 9780080435961 |
Rating | : 4/5 (961 Downloads) |
Book Synopsis Globalization and Strategic Alliances by : Tae Hoon Oum
Download or read book Globalization and Strategic Alliances written by Tae Hoon Oum and published by Emerald Group Publishing. This book was released on 2000 with total page 229 pages. Available in PDF, EPUB and Kindle. Book excerpt: Presenting the history and status of airline alliances, this book looks at reasons why alliances are being formed. It also analyzes the questions such as: Why are alliances likely to remain a key fixture of the airline industry in the foreseeable future? And what implications do alliances have on carrier management and public policy makers?