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Language: en
Pages: 186

The Survival Kit For Libraries (A Marketing Approach)

Authors: Dr. R.K. Bhatt

Categories: Language Arts & Disciplines

Type: BOOK - Published: 2022-02-20 - Publisher: K.K. Publications

The Survival Kit For Libraries (A Marketing Approach) The present book deals with the study and application of Marketing Management in Library and Information C

Language: en
Pages: 206

Real-Life Marketing and Promotion Strategies in College Libraries

Authors: Barbara W Petruzzelli

Categories: Language Arts & Disciplines

Type: BOOK - Published: 2012-11-12 - Publisher: Routledge

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Practical advice on how to promote your library and how to better understand and serve library users Real-Life Marketing and Promotion Strategies in College Lib

Language: en
Pages: 241

The Library Marketing Toolkit

Authors: Ned Potter

Categories: Business & Economics

Type: BOOK - Published: 2012-06-23 - Publisher: Facet Publishing

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This Toolkit provides you with everything you need to successfully market any library. As libraries continue to fight for their survival amid growing expectatio