Politicians and public managers utilize branding to communicate with the public as well as to position themselves within the ever-present media now so central t
This powerful new book provides a clear framework for understanding and learning an emerging management practice, leading public design. Drawing on more than a
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Despite predictions that 'new public management' would establish itself as the new paradigm of Public Administration and Management, recent academic research ha
This enlightening book scrutinizes the shifting governance paradigms that inform public administration reforms. From the rise to supremacy of New Public Managem