Successfully manage Web content to achieve a competitive edge Using the content management strategy that she developed for companies such as Nortel, Motorola, C
This collection of articles is the first attempt by academics and professional writers to delve into the world of content management systems. The knowledge econ
Portals present unique strategic challenges in the academic environment. Their conceptualization and design requires the input of campus constituents who seldom
Using database-driven web pages or web content management (WCM) systems to manage increasingly diverse web content and to streamline workflows is a commonly pra
This collection offers a comprehensive overview of approaches to teaching the complex subject of content management. The 12 chapters define and explain content