Related Books
Language: en
Pages: 188
Pages: 188
Type: BOOK - Published: 2020-09-23 - Publisher: Business Expert Press
This book is for managers and would-be managers who need to upgrade their knowledge of digital marketing. Told from the perspective of marketing strategy, it pu
Language: en
Pages: 408
Pages: 408
Type: BOOK - Published: 2022-02-12 - Publisher: Sage Publications Limited
An unbiased, balanced guide to all aspects of digital marketing planning and strategy, from social media, mobile and VR marketing to objectives, metrics and ana
Language: en
Pages: 344
Pages: 344
Type: BOOK - Published: 2016-05-03 - Publisher: Kogan Page Publishers
The modern marketer needs to learn how to employ strategic thinking alongside the use of digital media to deliver measurable and accountable business success. D
Language: en
Pages: 834
Pages: 834
Type: BOOK - Published: 2019-11-04 - Publisher: Routledge
Digital Marketing Fundamentals is the first comprehensive digital marketing textbook to cover the entire marketing process. The academic theory behind Digital M
Language: en
Pages: 135
Pages: 135
Type: BOOK - Published: 2020-07-04 - Publisher: Vibrant Publishers
Marketing is both detailed and vague, with many complexities. This book provides new managers and leaders with a foundation in the core issues of marketing: ยท
