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Effective Media Relations
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Expert guidance from public relations professionals on how the media works and how to deal with press and broadcast journalists to ensure the best media coverag
Effective Media Relations
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Type: BOOK - Published: 2005-06-03 - Publisher: Kogan Page Publishers

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The power of the media is unquestionable - the dramatic effect it can have on public opinion and decision making is quite unique. Knowing how to use the media e
Effective Media Relations
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EFFECTIVE PUBLIC RELATIONS AND MEDIA STRATEGY, THIRD EDITION
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The author with over five decades of professional and academic experience has considerably revised and updated every chapter of the book to present, contemporar
Modern Media Relations for Nonprofits
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Ready to make some news? Organizations that successfully work with reporters, editors, and opinion makers are more visible, better able to advocate for their mi