42 Rules for Applying Google Analytics

42 Rules for Applying Google Analytics
Author :
Publisher : Happy About
Total Pages : 123
Release :
ISBN-10 : 9781607730415
ISBN-13 : 1607730413
Rating : 4/5 (413 Downloads)

Book Synopsis 42 Rules for Applying Google Analytics by : Rob Sanders

Download or read book 42 Rules for Applying Google Analytics written by Rob Sanders and published by Happy About. This book was released on 2012 with total page 123 pages. Available in PDF, EPUB and Kindle. Book excerpt: "42 Rules for Applying Google Analytics" is understanding a visitor's journey through your website then applying that measurement, collection and analysis of data for the main purpose of adequately optimizing and improving website performance. This includes learning where your visitors come from and how they interact with your site or measuring key drivers and conversions such as which web pages encourage people to react by calling, emailing or purchasing a product. The benefit of applying this free knowledge, whether you are an advertiser, publisher, or site owner, will help you write better ads, strengthen your marketing initiatives, and create higher-converting web pages. It is even more imperative to apply analytics now that online advertising channels have evolved from traditional display and text to mobile, video and social networking. If you are to succeed, it is a must and not an option to align metrics with business goals, draw actionable conclusions and articulate metrics and goals to stakeholders.


42 Rules for Applying Google Analytics Related Books

42 Rules for Applying Google Analytics
Language: en
Pages: 123
Authors: Rob Sanders
Categories: Business & Economics
Type: BOOK - Published: 2012 - Publisher: Happy About

DOWNLOAD EBOOK

"42 Rules for Applying Google Analytics" is understanding a visitor's journey through your website then applying that measurement, collection and analysis of da
Google Analytics 2.0
Language: en
Pages: 338
Authors: Jerri L. Ledford
Categories: Computers
Type: BOOK - Published: 2009-06-17 - Publisher: John Wiley & Sons

DOWNLOAD EBOOK

Site statistics give you raw numbers, but Web analytics crunch those numbers into meaningful metrics you can actually use. Here’s what's new in Google Analyti
Google Analytics
Language: en
Pages: 220
Authors: Justin Cutroni
Categories: Computers
Type: BOOK - Published: 2010-08-13 - Publisher: "O'Reilly Media, Inc."

DOWNLOAD EBOOK

Do you know what people do when they visit your website or web app? Or how much the site contributes to your bottom line? Google Analytics keeps track and makes
Google Analytics 2.0
Language: en
Pages: 338
Authors: Jerri L. Ledford
Categories: Computers
Type: BOOK - Published: 2009-06-17 - Publisher: John Wiley & Sons

DOWNLOAD EBOOK

Site statistics give you raw numbers, but Web analytics crunch those numbers into meaningful metrics you can actually use. Here’s what's new in Google Analyti
Advanced Web Metrics with Google Analytics
Language: en
Pages: 616
Authors: Brian Clifton
Categories: Computers
Type: BOOK - Published: 2012-03-30 - Publisher: John Wiley & Sons

DOWNLOAD EBOOK

This book is intended for use by customers using Google Classic Analytics and does not cover the newer Google Universal Analytics or related Google Tag Manager.