Indian Business Case Studies Volume VII
Author | : Varsha Parab |
Publisher | : Oxford University Press |
Total Pages | : 209 |
Release | : 2022-09-15 |
ISBN-10 | : 9780192869432 |
ISBN-13 | : 0192869434 |
Rating | : 4/5 (434 Downloads) |
Download or read book Indian Business Case Studies Volume VII written by Varsha Parab and published by Oxford University Press. This book was released on 2022-09-15 with total page 209 pages. Available in PDF, EPUB and Kindle. Book excerpt: It has been decades since many business schools outside India adopted the case study methodology for teaching almost all branches of management studies. This trend has been seen in India, too, where top management institutes have implemented the case study-based methodology as an importantpedagogical tool in business education. The major issue in India, however, is a severe shortage of Indian case studies through which business schools can provide industry insights to students. This volume fills that gap. It has twenty Indian cases related to different aspects of business management.The cases cover some of the prominent disciplines of management like marketing, finance, human resource management, strategy management, operations management, accounting, and mergers and acquisitions. These cases best serve the purpose of adoption of 'case methodology' in classroom teaching oronline lecture sessions for the faculty and students of business management.