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Highly Commended by the 2020 Business Book Awards Digital influencing is one of the most exciting and disruptive new media industries, forecast to be worth over
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Join photographer Trey Ratcliff, of the #1 travel photography blog StuckinCustoms.com, as he exposes the cunning tricks Social Media Influencers use to buy thei
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In today’s society, the power of someone’s reputation, or influence, has been turned into a job: that of being a social media influencer. This role comes wi
Research Perspectives on Social Media Influencers and Brand Communication
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Research Perspectives on Social Media Influencers and Brand Communication examines the myriad ways in which social media and the unique characteristics of the i
Research Perspectives on Social Media Influencers and their Followers
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Research Perspectives on Social Media Influencers and their Followers argues that the brands that find the most success on social media are the ones that acknow