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Intuitive Marketing: What Marketers Can Learn from Brain Science
Language: en
Pages: 408
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Type: BOOK - Published: 2019-10-20 - Publisher: Intuitive Consumer Insights LLC

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Intuitive Marketing introduces a new theory of marketing that does not rely on overt or covert persuasion and does not require treating consumers as "patsies."
Counterintuitive Marketing
Language: en
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Authors: Peter C. Krieg
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Type: BOOK - Published: 2001-02-21 - Publisher: Simon and Schuster

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Why does American business seem to sputter along where it ought to thrive? What is the source of the current plague of downsizing, disappearing companies, dot-c
Visualizing Marketing
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Authors: S. Umit Kucuk
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Type: BOOK - Published: 2016-12-20 - Publisher: Springer

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This book focuses on marketing graphics, figures, and visual artifacts discussed in marketing theory in order to explain and discuss the marketing concepts visu
Counterintuitive Marketing
Language: en
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Authors: Peter C. Krieg
Categories: Business & Economics
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The Marketing Gurus
Language: en
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