Management and organisation of PepsiCo. Analysis of two case studies
Author | : Juliane Hanke |
Publisher | : GRIN Verlag |
Total Pages | : 27 |
Release | : 2019-08-22 |
ISBN-10 | : 9783346003096 |
ISBN-13 | : 3346003094 |
Rating | : 4/5 (094 Downloads) |
Download or read book Management and organisation of PepsiCo. Analysis of two case studies written by Juliane Hanke and published by GRIN Verlag. This book was released on 2019-08-22 with total page 27 pages. Available in PDF, EPUB and Kindle. Book excerpt: Studienarbeit aus dem Jahr 2015 im Fachbereich BWL - Unternehmensführung, Management, Organisation, , Sprache: Deutsch, Abstract: This seminar paper is guided by the questions of how PepsiCo managed successfully diversity management and CSR, how the company has been led during those changes and how the case of PepsiCo can assist other companies within the same sector. A brief summary of two case studies will be given at the beginning of this seminar paper followed by an analysis through the 7- S Framework of McKinsey. The ensuing chapter is putting diversity management and CSR in the context of leadership. An analysis of Indra Nooyi ́s leadership style will subsequently be given before deriving recommendations for companies being active within the same sector as closing chapter. The American company PepsiCo is among the world ́s leading companies in the food and beverage sector having a net revenue of 66 billion dollar in 2013 and being active in more than 200 countries. Starting diversity management under the former CEO Reinemund, the company has taken a step towards an increasing trend of multinational companies in the course of successfully entering new markets. The current CEO Indra Nooyi who is representing diversity herself introduced another aspect besides performance orientation to PepsiCo - Corporate Social Responsibility (CSR) reflected in her company vision "Performance with Purpose".