"Multinational Enterprises in Emerging Markets aims at providing international managers with a series of lessons on how to reap maximum returns while mitigating
The rise of multinational enterprises (MNEs) from emerging markets is topical, important and poses a number of questions and challenges that require considerabl
Why have so many firms in emerging economies internationalized quite aggressively in the last decade? What competitive advantages do these firms enjoy and what
In order for foreign direct investment to have deep and lasting positive effects on host countries, it is essential that multinational corporations have close d
Guided by the overarching question “how and why does the emerging economy context matter for business?”, this collection brings together key contributions o