"This book addresses the fundamental use of analytical metrics to inform sport managers, framing sport analytics for practical use within organizations. The boo
Developing and implementing a systematic analytics strategy can result in a sustainable competitive advantage within the sport business industry. This timely an
The increasing availability of data has transformed the way sports are played, promoted and managed. This is the first textbook to explain how the big data revo
Developing and implementing a systematic analytics strategy can result in a sustainable competitive advantage within the sport business industry. This timely an
This book introduces predictive analytics in sports and discusses the relationship between analytics and algorithms and statistics. It defines sports data to be