The Development of International Businessoffers an extensive understanding of contemporary international business through detailed, engaging discussion of the d
This textbook offers theories, terminology, common approaches and current issues in international business development. It covers the full range from strategic
Attempts to convey some of the complexities and dynamism of international business by examining its history, from the nineteenth century origins of internaional
In the past three decades a number of important changes have made international business more complex and exciting. The rapid and continuous changes in informat
This book is open access under a CC BY-NC-ND 4.0 license. Multinational corporations (MNCs) have long played a crucial role in the Chinese economy. This role is