Download or read book The Rhetorical Act: Thinking, Speaking and Writing Critically written by Karlyn Kohrs Campbell and published by Cengage Learning. This book was released on 2008-01-29 with total page 352 pages. Available in PDF, EPUB and Kindle. Book excerpt: THE RHETORICAL ACT: THINKING, SPEAKING AND WRITING CRITICALLY, Fourth Edition, teaches liberal arts students how to craft and critique rhetorical messages that influence, inviting and enabling them to become articulate rhetors and critics of their symbolic universe. The new edition maintains a traditional humanistic approach to rhetoric, while extending the scope and relevance of the text. THE RHETORICAL ACT reaffirms the ancient Aristotelian and Ciceronian relationships between art and practice -- one cannot master rhetorical skills without an understanding of the theory on which such skills are based. The text combines thorough coverage of rhetorical criticism, media literacy, and strategic public speaking, providing a solid grounding in essential concepts while helping students hone their skills in each area. Important Notice: Media content referenced within the product description or the product text may not be available in the ebook version.