As a special feature for this book, The Museum of Television & Radio conducted interviews with leading writers, producers, actors, and directors of soap operas.
The soap opera, one of U.S. television's longest-running and most influential formats, is on the brink. Declining ratings have been attributed to an increasing
An introduction to the slow-moving world of soap operas includes reviews of major storylines, histories of how each show began, cast lists, and other informatio
As the maker of Ivory soap, Tide detergent, and Crest toothpaste, Procter & Gamble is a household name. It is America’s thirteenth largest company, lauded by
The soap opera is a major form of media art and popular culture. Revered and reviled by fans and critics, its history spans and reflects social change and plays