"The Strategic Alliances Fieldbook: The Art of Agile Alliances is for technology and professional services practitioners and executives seeking faster value fro
The Strategic Alliances Fieldbook: The Art of Agile Alliances is for technology and professional services practitioners and executives seeking faster value from
Strategic alliances offer organisations an alternative to organic growth or acquisition when faced with the need to develop the business to a new level, innovat
Covers research on strategic alliances, and serves to lay out a research agenda on collaborative strategy and alliance management. This book covers the theoreti
Handbook of Hospitality Marketing Management is packed with investigations into mainstream hospitality marketing issues and practices which offer practical guid