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Using Web Analytics in the Library
Language: en
Pages: 58
Authors: Kate Marek
Categories: Business & Economics
Type: BOOK - Published: 2011-12 - Publisher: American Library Association

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Libraries are delivering an ever-increasing proportion of their services through the web, a trend that seems certain to continue. In order to guide purchases an
Web Analytics Strategies for Information Professionals
Language: en
Pages: 236
Authors: Tabatha Farney
Categories: Language Arts & Disciplines
Type: BOOK - Published: 2014-01-01 - Publisher: American Library Association

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Investing time in customizing your settings in Google Analytics helps you get the most out of the detailed data it offers, particularly if your library’s web
Understanding User-Web Interactions via Web Analytics
Language: en
Pages: 101
Authors: Bernard J. Jansen
Categories: Computers
Type: BOOK - Published: 2022-06-01 - Publisher: Springer Nature

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This lecture presents an overview of the Web analytics process, with a focus on providing insight and actionable outcomes from collecting and analyzing Internet
Human Interface and the Management of Information. Information and Knowledge in Applications and Services
Language: en
Pages: 675
Authors: Sakae Yamamoto
Categories: Computers
Type: BOOK - Published: 2014-06-06 - Publisher: Springer

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The two-volume set LNCS 8521 and 8522 constitutes the refereed proceedings of the Human Interface and the Management of Information thematic track, held as part
Using Digital Analytics for Smart Assessment
Language: en
Pages: 169
Authors: Tabatha Farney
Categories: Language Arts & Disciplines
Type: BOOK - Published: 2018-12-13 - Publisher: American Library Association

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Tracking the library user's journey is no simple task in the digital world; users can often navigate through a series of different websites, including library w