An Information Processing Theory of Consumer Choice
Author | : James R. Bettman |
Publisher | : Addison Wesley Publishing Company |
Total Pages | : 424 |
Release | : 1979 |
ISBN-10 | : UCAL:B4350814 |
ISBN-13 | : |
Rating | : 4/5 ( Downloads) |
Book Synopsis An Information Processing Theory of Consumer Choice by : James R. Bettman
Download or read book An Information Processing Theory of Consumer Choice written by James R. Bettman and published by Addison Wesley Publishing Company. This book was released on 1979 with total page 424 pages. Available in PDF, EPUB and Kindle. Book excerpt: