Elgar Encyclopedia of Pricing
Author | : Andreas Hinterhuber |
Publisher | : Edward Elgar Publishing |
Total Pages | : 373 |
Release | : 2024-07-05 |
ISBN-10 | : 9781035307319 |
ISBN-13 | : 1035307316 |
Rating | : 4/5 (316 Downloads) |
Book Synopsis Elgar Encyclopedia of Pricing by : Andreas Hinterhuber
Download or read book Elgar Encyclopedia of Pricing written by Andreas Hinterhuber and published by Edward Elgar Publishing. This book was released on 2024-07-05 with total page 373 pages. Available in PDF, EPUB and Kindle. Book excerpt: The Elgar Encyclopedia of Pricing presents a holistic view of cutting-edge topics, practical insights, and global perspectives on pricing. In-depth entries cover everything from behavioral pricing and artificial intelligence to sustainability pricing strategies and dynamic online pricing.