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Language: en
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Pages: 146
Type: BOOK - Published: 2018-12-18 - Publisher: Routledge
Learning how to be successful in a public relations (PR) agency is a stressful on-the-job, sink-or-swim, immersive experience. While other texts teach PR theory
Language: en
Pages: 192
Pages: 192
Type: BOOK - Published: 2009-04-01 - Publisher: Entrepreneur Press
The explosion of media opportunities and the rapidly changing communications landscape have served as key drivers for the public relations industry, creating hu
Language: en
Pages: 242
Pages: 242
Type: BOOK - Published: 1997-01-16 - Publisher: Routledge
A complete guide, Managing a Public Relations Firm for Growth and Profit describes in detail how to manage and market a public relations firm successfully. The
Language: en
Pages: 426
Pages: 426
Type: BOOK - Published: 2018-03-26 - Publisher: SAGE Publications
A Practical and Concise Introduction to Agency Life The PR Agency Handbook guides you through the day-to-day operations of a professional PR firm and offers bes
Language: en
Pages: 364
Pages: 364
Type: BOOK - Published: 2002-03 - Publisher: Routledge
Mogel describes everything from the basics of vocational guidance, for those wanting to break into the public relations industry, to how different strategies ha
