How to Succeed in Advertising

How to Succeed in Advertising
Author :
Publisher : Routledge
Total Pages : 0
Release :
ISBN-10 : 1887229205
ISBN-13 : 9781887229203
Rating : 4/5 (203 Downloads)

Book Synopsis How to Succeed in Advertising by : Laurence Minsky

Download or read book How to Succeed in Advertising written by Laurence Minsky and published by Routledge. This book was released on 2007 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: In this unique book, today's top advertising copywriters and art directors share their insights into how to break into and succeed in the advertising business. With sometimes conflicting advice and diverse career paths, these award-winning creatives describe how raw talent, high energy, and competitive spirit build the groundwork for an outstanding career in advertising. In addition, How to Succeed in Advertising When All You Have Is Talent features dazzling selections from each creative's best-known campaigns, as well as some previously unseen pieces from their beginning portfolios


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