Localization Strategies for Global E-Business

Localization Strategies for Global E-Business
Author :
Publisher : Cambridge University Press
Total Pages : 347
Release :
ISBN-10 : 9781107008892
ISBN-13 : 1107008891
Rating : 4/5 (891 Downloads)

Book Synopsis Localization Strategies for Global E-Business by : Nitish Singh

Download or read book Localization Strategies for Global E-Business written by Nitish Singh and published by Cambridge University Press. This book was released on 2012 with total page 347 pages. Available in PDF, EPUB and Kindle. Book excerpt: The acceleration of globalization and the growth of emerging economies present significant opportunities for business expansion. One of the quickest ways to achieve effective international expansion is by leveraging the web. This book provides a comprehensive, non-technical guide to leveraging website localization strategies for global e-commerce success.


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