Marketing Management
| Author | : Russell S. Winer |
| Publisher | : Prentice Hall |
| Total Pages | : 0 |
| Release | : 2007 |
| ISBN-10 | : 0131963341 |
| ISBN-13 | : 9780131963344 |
| Rating | : 4/5 (344 Downloads) |
Book Synopsis Marketing Management by : Russell S. Winer
Download or read book Marketing Management written by Russell S. Winer and published by Prentice Hall. This book was released on 2007 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: For upper-level undergraduate or MBA courses in Marketing Management. The only marketing management text with a strategic framework to take students beyond the basic concepts.
