The emergence of giant media corporations has created a new era in mass communications. The world of media giants—with a focus on the bottom line—makes awar
People have worried for many years about the concentration of private power over the media, as evidenced by controversy over Federal Communication Commission ru
This handbook provides a synthesis of current work and research in media management and economics, and establishes an agenda for future activities. It will serv
"Written in a clear and accessible style that would suit the needs of journalists and scholars alike, this encyclopedia is highly recommended for large news org