Ratings Analysis
Author | : James Webster |
Publisher | : Routledge |
Total Pages | : 338 |
Release | : 2005-10-18 |
ISBN-10 | : 9781135603427 |
ISBN-13 | : 1135603421 |
Rating | : 4/5 (421 Downloads) |
Book Synopsis Ratings Analysis by : James Webster
Download or read book Ratings Analysis written by James Webster and published by Routledge. This book was released on 2005-10-18 with total page 338 pages. Available in PDF, EPUB and Kindle. Book excerpt: Ratings Analysis: The Theory and Practice of Audience Research provides a thorough and up-to-date presentation of the ratings industry and analysis processes. It serves as a practical guide for conducting audience research, offering readers the to