Download or read book Studyguide for Preface to Marketing Management by Peter, J. Paul, ISBN 9780077861063 written by Cram101 Textbook Reviews and published by Cram101. This book was released on 2014-05-22 with total page 108 pages. Available in PDF, EPUB and Kindle. Book excerpt: Never HIGHLIGHT a Book Again! Includes all testable terms, concepts, persons, places, and events. Cram101 Just the FACTS101 studyguides gives all of the outlines, highlights, and quizzes for your textbook with optional online comprehensive practice tests. Only Cram101 is Textbook Specific. Accompanies: 9780077861063. This item is printed on demand.