Taken for a Ride
Author | : Bill Vlasic |
Publisher | : Harper Paperbacks |
Total Pages | : 0 |
Release | : 2001-06-19 |
ISBN-10 | : 0060934484 |
ISBN-13 | : 9780060934484 |
Rating | : 4/5 (484 Downloads) |
Book Synopsis Taken for a Ride by : Bill Vlasic
Download or read book Taken for a Ride written by Bill Vlasic and published by Harper Paperbacks. This book was released on 2001-06-19 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: Here is the book that exposed the Daimler-Chrysler "merger of equals" as a bold German takeover of an industrial icon. Taken for a Ride reveals the shock waves felt around the world when Daimler-Benz bought Chrysler for $36 billion in 1998. In a gripping narrative, Bill Vlasic and Bradley A. Stertz go behind the scenes of the defining corporate drama of the decade -- and in a new epilogue chart its chaotic aftermath.